Notes on closing the gap between knowing and doing.
The Ability Gap is a monthly newsletter on LinkedIn for MSP owners whose demand has outpaced how the business runs. Each edition takes one place where good intentions stall and looks at what it takes to get through it.
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48% of MSPs rank AI as the top ask. 13% can answer it.
Client demand for AI is already here. The pricing, ownership and measurement work between a conversation and a service an MSP can charge for is where it stalls.
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3 clocks, 1 plan. Why readiness never arrives at the same time.
A decision reaches the owner, the leadership team and staff at 3 different times. This edition looks at why a plan that looked agreed in the room drifts, and what it takes to move each group at its own pace.
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The plan that made sense on paper. Why it keeps losing to the week.
A report can describe a business accurately and still be flat. This edition looks at what a 3 dimensional understanding takes, and who needs to be there when the plan meets the week.
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Why MSPs Keep Stalling: The Gap Between Knowledge and Ability
MSP support covers Awareness, Desire and Knowledge well. Ability and Reinforcement, where change holds or fades, get far less. This edition covers why resistance is rational and what the Ability stage asks for.
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